38Pitches: Curt Schilling Blogs

Curt Schilling

Schilling photo courtesy of redperm on Flickr

Today, the buzz around Red Sox nation was that second year phenom Jonathan Papelbon would indeed not be moving the starting rotation, as Sox management had been saying all winter and spring. Instead, he’ll give an encore in the closer role that he dominated last season. Of course, none of this was confirmed… until Sox starting pitcher Curt Schilling blogged about it.

Schilling doesn’t even give an introduction to the issue at hand (the change in plans that involved Papelbon returning to the closer’s role). He just jumped right in:

No it wasn’t a rash decision brought about by uncertainty. I can promise you there were many meetings involving many people that occurred before this took place.

Curt Schilling is outspoken. This rubs a lot of people the wrong way. The traditional role for a baseball player is to shut up and play the game. But you know what? That was the traditional role for businesses as well. Things are changing. Pat Neshek gets it. And now Curt Schilling gets it.

On March 7th, Curt Schilling kicked off 38Pitches, his personal blog hosted at WordPress.com. He posts such topics as “Rest in Peace, Vuk” (in memory of John Vukovich), “Answering Random Questions”, and the classic “Why the media sucks“. While this may give some members of the front office headaches, I applaud this move.

The members of a baseball team blogging is not all that much different of the employees of a company blogging. When people are into something, they want to find out more about it. They don’t want the marketing stuff you’ll find on 37signals.com or Redsox.com. Well, they want that stuff too, but they want to dig deeper. 37signals (gotta bring up the Web 2.0 darlings) has their Signal vs. Noise blog that the employees contribute to. It gives an inside perspective of what their day to day jobs are like. It lets you know what is on their minds as they create great software.

Similarly, fans of a baseball team inevitably want to find out more about their favorite players. While there are some baseball gossip blogs out there, it is in players’ best interests to go ahead and start sharing what the fans want to hear. In fact, it is in the team’s best interest too, even if the content exposes some of the ugliness of contract situations and the like.

Boston Dirt Dogs archived bits of a Curt Schilling chat with Dennis & Callahan on WEEI. Schilling said there were half a million visitors in the first 11 days. He will no doubt find ways to monetize this traffic to help his noble charities: Curt’s Pitch for ALS and Shade.

3 Comments

  1. On March 22nd, 2007 at 2:50 pm Adam Dziki said:

    I will admit that I found it weird to read Curt’s blog at first. You usually don’t get a chance to see things from the player’s point of view, and when you do it’s usually some side piece on NESN’s daily news recap (which I’m sure isn’t really how they are).

    As for Papelbon, it’s too bad that he won’t be starting, but if he’s as good closing this year as he was last, then I’m very excited.

  2. On April 29th, 2007 at 2:04 pm jjordanjj said:

    Dear Curt,
    We enjoy your games!! I am an 8 Year Old DIE HARD fan from Commecticut and can’t wait til you win the 2007 Series!!! I see it in your future! Who do you think is the hardest player or pitcher on the RED SOX besides yourself, of course.

    SEE YOU IN AUGUST Jordan Jones

  3. On April 29th, 2007 at 8:04 pm Adam Darowski said:

    Hi Jordan… I hate to report this, but this isn’t Curt’s site, so he won’t read this. I recommend hopping over to his blog and leaving him a nice greeting, though.

    Thanks for stopping by!