Marketers Should be Dinner Party Hosts: More Great Stuff from Oberkirch and Owyang

Whenever there’s Jeremiah and Brian in one place, you know I’m sure to cover it.

Brian touches on (among other topics):

These are two great guys that were huge in getting me started on my path away from the traditional ignorant design approach. They helped teach me that design is more than just making something functional to fill a need. There are ways you can engage the user base and collaborate with them to make something really special. This approach has been career-changing for me.

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